It’s very important for you to understand how we are able to do this. First off, hotels and resorts are rarely full but they are always open and still have their fixed costs and always have unused rooms available. So what they do is partner up with marketing companies like us to help them fill up their otherwise empty rooms that they end up turning into additional revenue from other parts of their property like their in-house restaurants, the bar, the casino, room service, the spa or even an extra day stay. They’re actually doing it for some of the same reasons why you would be using our certificates, to increase their repeat and referral business. They know that if they show your customers a good time while they’re there, they’ll be more likely to tell their friends and family about the great time they had and will be more likely to book with the property in the future as a regular paying customer.